Thursday, 3 March 2011

My Digipack


This is my completed outside for my digipack. I have chosen to use a photo picturing the three members of the band walking away from the camera towards the forest in the distance. A rustic colour scheme using browns, creams and khaki greens were used as these are the typical colours associated with Mumford & Sons.

I decided to follow the theme used on the front onto the back as I realised this commonly occurred when researching into existing digipacks. I also used the same font for the masthead as I did for the track-list. This again seemed to be a popular occurrence in existing digipacks and also gives a sense of familiarity.

All three of the digipacks I analysed didn't number the tracks when listing them on the back of their digipacks. I did not like this as I think that they should have been numbered to make it clearer for the consumer to identify the track they are looking for when playing the disk. I therefore decided to number mine.

I placed the barcode in the bottom right corner to make it easy for a manufacturer to find. Alongside this I included details of the record company.




This is the inside of my digipack. I chose to use a picture that fits with the theme of a woodland area that was shown on the front cover.


The picture was kept the same as it was when originally taken as I felt that the dark shadowing captured was very effective for what I was trying to portray.


I chose to encorperate an award that had been won by the album as well as nominated awards to show the success of the album. I also included quotes from popular newspapers showing feedback from other media sources, and a message from the band thanking it's fans. I chose to do this because they are all common, positive features found on a digipack and they encourage people to buy it.


The making of my digipack...


The photo that was chosen originated as the photo below....




I was not happy with the way this photo was captured and the light exposure so I edited this using Adobe Photoshop.


I then wanted the image to just be a proportion of the screen so went on to edit the photo further by extending the grass and forest area using the clone stamp and brush tool on Adobe Photoshop. The picture below shows a part of the editing process.



This is how it ended up looking...


I then decided to mirror the image the other way so the band were featured on my front cover instead of at the back.


I then decided on a basic sans serif font. Although it seemed pretty basic, it followed the stereotype of font that Mumford & Sons would use.


I chose to use calming, basic colours that also stood out from the background to make sure it was easy for a consumer to read.


I also made sure for legal reasons there were copyright details printed on my digipack.

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